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- 2008 Shimonoseki City University Theme Lecture
2008 Public Lectures Implementation Status
2008 Shimonoseki City University Theme Lecture
“Creating the Shimonoseki Brand: Know Shimonoseki and Creating Shimonoseki”
2nd year plan "Shimonoseki's brand strategy, is this OK?"
As follows, we will hold the 2008 Shimonoseki City University Citizens' University theme course "Shimonoseki Brand Strategy, Is This OK?"
| Date and time | Saturday, November 29, 2008 13:00 to 15:50 |
|---|---|
| Place | Sea Maurepas Les 3F "Diamonds" |
| Theme | "In order to create an interaction between Blanding in the region and Blanding in products and create a synergistic effect, what are the issues that Shimonoseki City should prioritize now and what should be the direction of the initiative?" |
Part I 13:00 to 14:40
○Problem I: Arrangement of Branding for Primary Products and Shimonoseki Regional Brands
Hidetsugu Hamada (Professor, Shimonoseki City University)
Hidetsugu Hamada (Professor, Shimonoseki City University)
Question 2: What is a brand? "The real value of the region that appears by subtraction"
Mr. Nobuji Tokumo (Planning Designer, Standing Director of Shimonoseki 21st Century Association)
Mr. Nobuji Tokumo (Planning Designer, Standing Director of Shimonoseki 21st Century Association)
○Special Lecture "Kyoto and Brand (tentative)"
Mr. Yukie Tsuji (Professor, Otemon Gakuin University)
Mr. Yukie Tsuji (Professor, Otemon Gakuin University)
(10 minutes break)
Part II: 14:50 to 15:50
○ Panel Discussion "Shimonoseki's Brand Strategy, Is This OK?"
[Panelists] Nobuji Tokuge, Hidetsugu Hamada, Yukie Tsuji,
Mr. Minoru Hatano (Dean of Shimonoseki City General Policy), Mr. Hiroshi Fukuda (Professor, Fisheries University) (planned)
[Coordinator] Seiichi Michimori (Director of the Regional Co-creation Center affiliated with Shimonoseki City University)
[Panelists] Nobuji Tokuge, Hidetsugu Hamada, Yukie Tsuji,
Mr. Minoru Hatano (Dean of Shimonoseki City General Policy), Mr. Hiroshi Fukuda (Professor, Fisheries University) (planned)
[Coordinator] Seiichi Michimori (Director of the Regional Co-creation Center affiliated with Shimonoseki City University)
[Published date: November 19, 2008]
Contact information
Shimonoseki City University
Executive Office Management Planning Group Regional Co-creation Group
TEL. 083-254-8613 / FAX. 083-253-5091